01 - The problem
Today’s the children from their early teen are spending most of their free time, consuming media content; watching TV, chatting the social media and playing video games asking from their parents to buy them more and more features for their games. From the other side, many of the parents are not satisfied from the content their kids are consume, they would like to encourage them to view more valuable content. The problem the application trying to solve is the mediation the relationship between parents and their children and give both parties a sense of control and independence.
Nardit Hikry
Head of Product Design - Complex systems UX Specialist
Design concept
VUCash innovative application for
generation Z and their parents
Created for Amdocs media innovation Hackathon (2020)
01 - The problem
Today’s the children from their early teen are spending most of their free time, consuming media content; watching TV, chatting the social media, and playing video games asking their parents to buy them more and more features for their games.
On the other side, many of the parents are not satisfied with the content their kids are consuming, they would like to encourage them to view more valuable content.
The problem the application trying to solve is the mediation of the relationship between parents and their children and gives both parties a sense of control and independence.
02 - The solution
Application with two flavors:
Parent flavor -
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The application allows the parents to set content for their children by searching or browsing the content from premium content feeds.
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The feed will be organized per category with recommended contents according to previous choices.
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They can 'add to cart' the content and buy it in exchange for vouchers credit for their children.
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After buying the content they can split manually the content into categories that will be present in the child flavor and define the value of each content from the credit basket.
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The parents can have different settings for each child in the family.
Children flavor-
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The application will be used as a streaming application using, all content will appear in feed splitting to categories that were defined by the parents.
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For each content the child can see the voucher credit he will get in case he will watch it. During the watching, the children will have to play small games or answer a quiz - only if they will answer the correct answers, they will get the vouchers.
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After collecting enough vouchers the child can buy features from the feature market and other content from their needs, they will add it to the cart and review the order summary before confirming the purchase.
03 - Parent flow
04 - Teenager flow
05 - User personas
The worried dad
Want to make sure this girl is not watching meaningless content
The child that addicted to social media
Want her father to buy new makeup for the video she is filming for another Tik-Tok post
06 - Prototype (parent flow)
07 - Design concept (teenager flow)
